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Digital sites et experiences

Richard Mille - Art Here 2025

For the second consecutive year, luxury watchmaker Richard Mille entrusted us with creating the digital counterpart of Art Here 2025, aligned with the physical exhibition at Louvre Abu Dhabi. Guided by the museum’s architecture, the edition’s theme and the works themselves, we crafted a poetic 3D immersive environment.

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Playing with shadows and light

The 2025 edition revolves around the theme Shadows, a nuanced dialogue between darkness and light that uncovers what is seen and unseen. These explorations are woven into each universe on the site, echoing the artistic intent behind every piece and amplifying the contemplative interplay of clarity and mystery.

A heightened museum experience

Our goal was to replicate the sensation of an actual museum visit, integrating content directly into 3D environments. Users move through rooms door by door, accompanied by narration and ambient sound to deepen immersion.

Designed for interaction

Beyond passive viewing, we enabled interactions tailored to each artwork and environment. From engaging with sand, water, the sky, or even camera movement, users become active participants, making the experience truly dynamic and unforgettable.

Engaging the game

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